Bars and restaurants opened one after another, coupled with the recovery of the night economy and the booming economy of street stalls, the domestic beer market has shown a good momentum of recovery.
So, what about the foreign colleagues? U.S. craft breweries that were once worried about not being able to survive, European bars supported by drink vouchers, and some breweries. Are they okay now?
United Kingdom: The bar will open on July 4 at the earliest
British Secretary of Commerce Sharma said that the opening of bars and restaurants "at the earliest" would have to wait until July 4. As a result, this year's British pubs will be closed for more than business hours.
However, in recent weeks, many bars in the UK offer takeaway beer, which is very popular with drinkers. So many beer lovers have enjoyed the first pub beer in months on the street.
Bars in other European countries are also reopening or are about to reopen. Previously, many beer companies encouraged beer lovers to purchase vouchers in advance to support temporarily closed bars. Now, when these bars can reopen, as many as 1 million bottles of free or prepaid beer are waiting for drinkers to arrive.
Australia: Wine merchants call for a moratorium on alcohol tax increases
According to foreign media reports, Australian beer, wine and spirits manufacturers, hotels and clubs have jointly proposed to the federal government to suspend alcohol tax increases.
Brett Heffernan, chief executive of the Australian Brewers Association, believes that now is not the time to raise consumption taxes. "The increase in beer tax will be another blow to customers and bar owners."
According to the Australian Alcoholic Beverage Company, the sales of alcoholic beverages in Australia have fallen sharply due to the impact of the new crown epidemic.
In April, beer sales fell 44% year-on-year, and sales fell 55% year-on-year. In May, beer sales fell 19% year-on-year, and sales fell 26% year-on-year.
United States: 80% of craft breweries receive PPP funding
According to the latest survey by the American Brewers Association (BA) on the impact of the epidemic on craft breweries, more than 80% of craft breweries said that they have received funding through the Payroll Protection Program (PPP), which makes them more confident about the future. confidence.
Another reason for the increase in optimism is that US states have begun to reopen for business, and in most states, breweries are listed on the list of earlier allowed operations.
But the sales of most beer brewers have fallen, and half of them have fallen by 50% or more. Faced with these challenges, in addition to applying for wage guarantee program loans, beer manufacturers also cut costs as much as possible.